Marketing Information
Aint We Wonderful!
It may come as a surprise to you to discover that customers dont buy your products or services because they feel that you have a right to make a profit. In other words, their motive for doing business with you is not to help you buy the latest Jaguar or put your children through college. You think this is a joke Recent research shows that something like 60% of businesspeople place more importance on what they will get from a transaction than on what their customers will benefit.
Googles Trap, DMOZs Nap, And Yahoo!s Crap
On November 16th, 2003, Google commenced an update the Florida update which had a catastrophic effect for a very large number of websites and, in the process, turned search engine optimization upside down. It is common to give alphabetical names to Googles updates in the very same way that names are given to hurricanes, and this one became known as "Florida".
The Truth About Search Engines: Playing A Game You Cant Win
If you go strictly by the numbers, Yahoo, MSN and Google are the "Big 3" of search engines and directories. Between them, they index millions and millions of pages in their directories. Although Google claims to index over 4 billion.
Courting Customers - From First Date to Marriage
Landing a new client is like courting a potential spouse. The first date is usually a make or break situation and if the door is still open, the work has just begun. Like dating, youd better give your prospect a pretty good reason to meet with you again, because there is usually more than one suitor.
Do You Know Who You Attract to Your Web Site
There are five types of people that browse the web:
Specific Information Seekers
Current Information Seekers
Bargain Hunters
Entertainment Seekers, and
Specific Buyers.
Doublers The New Era for Making Thousands!
Doubler Mania! Is it the Real Deal
Pay-Per-Click Search Advertising Comes First
There are a variety of advertising options available to online business owners small and large. Theres traditional banner advertising, text ads of both static and contextual varieties, popups and popunders, layer ads and pay-per- click search engine advertising.
Arrogant Overture Placing Greed Ahead Of Their Customers Needs
According to the dictionary, the definition of the word "overture" is as follows:
Generate More Sales in ANY Affiliate Program Part One
It is my opinion that the best AFFILIATE PROGRAM everis still the AFFILIATE PROGRAM YOU own.
Developing A List Of Keywords For Marketing
Keywords arent just some words that allow search engines, like Google, to find your web site. They are also key elements for creating attractive language to use in your marketing or advertising material. For instance places such as: brochures, business cards, flyers, and ads. Keywords can also fit well into speaking engagements scripts or audiotapes scripts as well as audience handouts.
Mail Order: "The Original Internet" Still Going Strong
While the world continues to go catatonic over the Internet and its endless possibilities, theres another industry quietly going about its business, piling up profitable year after profitable year after profitable year. What industry is that Its the mail order industry--or as I prefer to call it, "the original Internet!"
Kick-Starting Body Copy
Several correspondents to our newsletter, AdBriefing, say that they are having trouble writing body copy for ads. Their problem seems to be the age-old one of how to kick things off how to make a start. Can I help Of course, I can.
Getting Noticed by the Search Engines
Youve got a web site; and you want to attract lots of people to visit it so you can grow your business. But youre only getting a handful of visitors currently. What is the first thing to do to help people find your site
I Would Give Anything To
A couple days ago I was listening to a CD by one of the most successful speakers in the industry. He has been around for many years and is considered one of the greats. He is also considered to be somewhat off the beaten path. As much as he is admired and respected by many, he is judged by just as many. The segment I found most intriguing was one about how others often say to him, I would give anything to be a successful speaker and author just like you.
Turn your dreams into reality: How to market your intellectual property to the global market
Turn your dreams into reality: How to market your intellectual property to the global market
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